Profile & Listing Management

Your listing, handled every week, not once a quarter.

Setup, correction, directory sync and weekly posting for one location or several hundred, run through the same approval queue and rank tracking behind our own agency's own listings.

Setup & verification

Claim, verify and correct a profile that has never had one, or clean up one that has drifted

Weekly posting

Posts, photos and offers through an approval queue, never sent without your sign-off

Directory sync

Name, address and phone kept consistent across Apple, Bing, Facebook and data aggregators

Geo-grid rank tracking

Where you actually rank around each location, not one snapshot from head office

What's included

What every tier covers, and what Growth adds

Full inclusions and current pricing are on the pricing page. This is what the work actually is.

Full profile setup and verification

Claiming, verifying, and correcting categories, attributes, hours, services and photos, whether the profile has never been managed or has years of drift to clean up. In every tier.

Directory and aggregator sync

Name, address and phone kept consistent across Apple, Bing, Facebook and the data aggregators that feed them, so a customer never calls a disconnected number. In every tier.

Weekly posting through an approval queue

Posts, offers and photos go up on a weekly schedule, but nothing publishes until you have approved it. In every tier.

Geo-grid rank tracking

Rank checked from a grid of points around each location, so you see where you actually show up, not a single best-case snapshot. In every tier.

Monthly performance report

What changed, what ranked, and what is scheduled next, in the same report as your reviews and (on Growth and up) your website numbers. In every tier.

Local SEO and AI-search layering

On Growth and above, the profile work feeds the same schema and entity data that decide whether an AI assistant names you, not just a competitor. See AI Search Visibility.

AI Search Visibility
See exact inclusions by tier and current pricing
How it runs

This runs on the Command Centre, the same system we use ourselves

The client-delivery module turns your profile export and a brand interview into a 12-week posting plan, then holds every post in an approval queue until you sign off.
A publishing ledger tracks what has already gone out, so the same post never publishes twice across locations.
Rank tracking and the monthly PDF report come out of the same system, on the day Google's own numbers settle each month.
See the Command Centre
See it for your business

What are your direction requests actually worth?

Google's own data: 88% of direction requests lead to a visit within 48 hours. Enter your numbers to see what that means for you.

1Select Your Industry

2Choose Currency

3Enter Your Numbers

1
1200

How many branches or locations does your business have?

50
51,000

How many direction requests does each location receive?

Did you know? LocalEnhance clients typically gain 50 to 250+ additional direction requests per branch within 3 months of optimization, depending on industry, location, and competition level.

3 months
1 months12 months

According to Google: 88% of people who request directions visit the business within 48 hours. You can adjust this percentage below based on your experience.

88%
50%100%

Percentage of direction requests that led to an actual visit (Google default: 88%)

According to Google: Each direction request typically brings 1.5–2.5 people (couples, families, groups).

1.5×
1×4×

How many people arrive per direction request (Google default: 1.5–2.5×)

Touristic areas: In tourist-heavy locations, the multiplier is usually higher (2.5–4.0×) because visitors tend to come in larger groups and are more likely to follow through on direction requests.

$25
$5$500

Average amount a customer spends per visit at your business

Your Results

Fill in your business details on the left and click "Calculate" to see how much revenue your direction requests are worth.

Based on Google Research

These figures come directly from Google's published data on direction requests and local search behavior.

88%

of direction requests lead to a physical visit within 48 hours

Source: Google

1.5–2.5×

people visit per direction request: couples, families, and groups

Source: Google

Up to 4×

In touristic areas, the visitor multiplier per direction request is typically higher

Source: industry data

FAQ

Questions about listing management

What's actually included in listing management?

Full Google Business Profile setup and verification, category and attribute correction, directory and aggregator sync to Apple, Bing and Facebook, weekly posting through an approval queue, geo-grid rank tracking, and a monthly report. Exact inclusions by tier are on the pricing page.

How often do you post?

Weekly, on every tier. Posts, offers and photos are drafted and queued, and go up once you have approved them, not before.

Do you handle Apple, Bing and Facebook too, or just Google?

Google Business Profile is the core of the work, but name, address and phone consistency is checked and corrected across Apple, Bing, Facebook and the data aggregators that feed smaller directories. A wrong number on one of those costs a call as much as a wrong one on Google.

Who approves what gets posted?

You do. Every post, photo and offer sits in an approval queue before it goes live. This runs on the same approval-gate discipline as the rest of the Command Centre, the platform we run our own agency on.

How is this priced?

Per location, on a fixed monthly tier. Foundation, Growth and Authority tiers cover progressively more of the work described here, plus website and content layers on Growth and up. See the pricing page for the current rates. See pricing.

Find out what your listing is actually missing.

Get a free audit: profile completeness, AI citations, Maps rank against real neighbours, and technical site health.